The Bookstagram 101 series is finally here! I’ve been meaning to put together all these thoughts, tips, and advises for everyone who already has a bookstagram as well as for those who are looking into starting one. And the first post is all about an introduction to bookstagram aka ‘an Instagram post about books’.
The first thing important to understand is the meaning behind the word ‘bookstagram’. Many think it’s simply an Instagram post with books stacked or sprawled on a bed with a cup of tea or coffee (and it does look super pretty!) but that isn’t all that a bookstagram can be.
Bookstagram is often used to indicate a single post that comprises of books or talks about books in a caption, but it also usually denotes an entire account that is dedicated to books. However, books aren’t the only thing used as an indicator to regard an account or a post for being a bookstagram. Reading, whether it’s a reader in the post or the post is about reading itself, is seen to be marked as a bookstagram too. Some meme accounts that post bookish content also find themselves in the bookstagram community. So it’s not all about books but it’s also, at the core of it, all about books.
Now that we’ve cleared how versatile one can be when it comes to setting up a bookstagram, let’s see why setting up one can be a great decision.
1. It’s on a free platform!
Unless you consider the cost of promoting your content or placing story ads, Instagram is a free app that doesn’t pressurise you with any monetary compensation. Now, many readers who already have a bookstagram account might be wondering: ‘but what about the cost of buying props and buying books and buying the art prints I need to stick on the wall in my reading corner?’ Well, the books are for you to read and if you’re buying books only to click pretty pictures of them, that’s your personal decision and I’m no one to interfere. As for the props, later in the series we’ll see how bookstagram pictures, even the prettiest ones, don’t really need extra props that you specifically buy for your photos. It’s more about effectively using what you already have. More on that in the future! Overall, bookstagram doesn’t need you to wait for a better financial condition or save money for investing in it. Simply make an Instagram business account and you’re good to start!
2. It’s sometimes the most natural content.
Clicking aesthetic, specifically set pictures might be a style for some but many bookstagrammers, like Faroukh Naseem @theguywiththebook incorporate their bookish pictures into their daily outings or scenic views. Whether it’s a bird-view shot of a book at a cafe or a portrait shot of a book against a stunning scenery, you can simply click a picture when you find yourself in a such settings and there you go: a great stream of content. If you’re someone who hasn’t been attempting bookstagram with the fear of having to come up with too many ideas for the books on bed to seem pretty, you can always opt for the natural vibe and bless your audience with a more vivid content.
3. It can be a mini-blog!
Who says bookstagram can only be about the pictures and who said you must have a full-fledged blog with a domain name to talk about books? Put these two together, mark your Business account as that of a blogger, and there you go! Your feed is now a mix of both visual and written content. Abbey @theopenbookshelf posts simple yet great pictures and complements them with an equally captivating caption that is as engaging as an entire blog post and opens up even greater discussions in the comments. If you’re someone who loves writing your views and opinions, and want your readers to read your content while they admire your bookish pictures, a bookstagram is what you need! It doesn’t take the time and energy that formatting an entire blog post–with all the font size changes and all the graphics–takes and allows you to focus on the essence of your content.
4. It’s even about all the other things you love.
If you’re an artist or a writer, bookstagram for you doesn’t need to be limited at books. You can easily place your latest art piece, print, sketch or any other artistic creation in your feed and your audience will only thank you more. For those who’re selling bookish things on a digital shop, or a physical shop, bookstagram can be about your products too! It’s honestly how you decide to mix up your bookstagram with respect to the other goals you have in mind. Lenny @novelscript beautifully showcases her creations and products, and her audience loves her for the way she opens up the possibility of someone buying them but doesn’t let it get in between the content she genuinely makes for them.
5. It can help you push yourself in terms of creativity.
Whether it’s reading more books to feature more books on your account or stepping out of the box when it comes to ideas, a bookstagram will inspire, motivate, and encourage you to find more of your potential. James Trevino @james_trevino takes bookish pictures to the next level. From creative ideas to great editing, his account keeps supplying you with new and more innovative content each day. So if you’re someone who loves to be pushed or would like to give yourself a purpose when it comes to books or reading or creativity, a bookstagram is what you’re meant to make.
There you go! Five reasons to show you why a bookstagram might be for you. More helpful posts are coming your way under this Bookstagram 101 series so make sure to subscribe to the blog or follow on WordPress to not miss them.